About Joi

Wear Joi is a UAE fabric house with one simple belief: the most beautiful thing you can wear is something almost no one else has.

Every Joi design is an original print, released as a limited edition on pure cotton satin. The fabric is soft and breathable, with a subtle sheen that tailors love to work with. Each piece comes as a single 3.2 m cut, 140 cm wide: exactly what one jalabiya, kaftan, midi or maxi dress needs.

We release our fabrics in small drops. Some prints return for a rare restock; the ones that retire move to The Archive and are gone for good. 

From our studio in the UAE, we deliver across the Emirates, Qatar, and the GCC. Curious about a print? Read our FAQ or chat with us on WhatsApp.

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